Andrea Varalli
I’ve had a passion for well-designed objects and products ever since I can remember.
I got a Master Degree in Architecture from the Politecnico in Milano and, in 1997, I moved to New York City.
I focused on digital design and brand communications for a few years, realizing that the methodology and problem solving used in architecture translated really well into designing digital products. I worked as a creative director, design strategist and user experience expert in a variety of environments—design agencies, digital and non-digital startups, tech companies and consulting. In 2015 I joined legendary consulting firm McKinsey & Company as an Associate Partner and Experience Design Expert.
I now advise top international businesses on customer experience and design strategy. The center of my professional focus is omni-channel user experiences which combines all the design disciplines I have been passionately developing throughout my career—digital, product, service and brand design.
For more information please view my extended resume:
About
Services
Hands-on boutique creative services
Business communications that drive clarity and engagement
Brand experience and strategy
Digital and product design
Printed materials
User experience workshops
Creative direction for events and business spaces
Locations
New York
Firenze
Current engagements
EVP of Brand Experience for Relmada Therapautics, Creative Director for Levomecor and Neuroarbor
Should we talk?
Please feel free to drop me a line to inquire about my work, availablity, or simply to catch up about ant design related topic.